Title: Marketing Coordinator
FR
Descartes Unites the People and Technology that Move the World
The need for efficient, secure, and agile supply chains and logistics operations has become ever more critical and complex. By combining innovative technology, powerful trade intelligence and the reach of our network, Descartes helps get goods, information, transportation assets, and people where they’re needed, when they’re needed.
We’re one of the most broadly deployed logistics and supply chain technology companies in the world. More than 22,000 customers around the globe use our cloud-based solutions to transform the way they move inventory and information to enhance productivity, better serve customers, thrive competitively, keep pace with evolving regulations, and respond to rapidly changing market conditions. Descartes is publicly traded (Nasdaq:DSGX, TSX:DSG) with headquarters in Waterloo, Ontario, Canada, and offices and partners around the world. With record financial performance for more than 16 years, we lead the industry in innovation investment. Every day, logistics service providers, manufacturers, retailers, distributors, and other logistics-intensive businesses of all sizes rely on our scale, stability, and comprehensive solution footprint to move what’s most important to them. Learn more at www.descartes.com.
We’re growing fast and invite you to join our amazing team.
The Opportunity
We are looking for a tenacious and eager marketing coordinator to support marketing execution in our transportation management and B2B & EDI Messaging business. Reporting to the Senior Marketing Manager, this marketing role is crucial to the continued success and growth of our market-leading suite of Transportation Management and B2B & EDI Messaging solutions used by thousands of companies, representing one of the most exciting and fastest-growing areas of our business.
What you will focus on:
- You will help with the set-up and rollout of marketing campaigns for the solution area. You will play an important role in executing the overall go-to-market plan for EMENAR: content/writing, campaign management, reporting, trade events, customer/prospect events, and joint partner marketing. You will set, measure, meet, and adjust KPIs to ensure the success of lead generation, conversion, attraction, and engagement.
- Powerful content. You will develop, design, and localize long- and short-form collateral, including FAQs, infographics, blog posts, email campaigns, web copy, newsletters, articles, white papers, and other content that nurtures current and future client relationships. The content creation also includes sales enablement collateral such as email marketing, sales presentations, brochures/one-pagers, landing pages, social media, web seminars, events, and other deliverables required for demand-generation initiatives.
- Develop creative messaging that aligns with digital marketing programs and solution value proposition(s) to generate interest and demand.
- Build and execute marketing campaigns, advertising, and event promotions focused on quality lead generation, positioning Descartes as a thought leader, and continuing to build a strong brand.
Qualifications
- Bachelor’s or master’s degree in marketing, Business, Communications, or a technical discipline with equivalent experience.
- Minimum of three to five years of experience in business-to-business marketing with demonstrable success in positioning and promoting enterprise software solutions and services across a variety of vertical markets.
- Excellent oral and written communication skills.
- Fluent in English. Knowledge of French and/or German, or any other European language is a plus.
- Ability to present ideas in such a manner that others understand and enables them to share ideas for the benefit of others.
- Deep understanding of the software industry (preferably supply chain and/or enterprise planning solutions) along with verticals including manufacturing, retail, wholesale distribution, and transportation.
- Comfortable with the entrepreneurial culture of a fast-growing organization in an ever-changing industry.
- Proactive, strong attention to detail, and good organizational skills with the ability to manage multiple projects at a time.
- Creative, energetic, enthusiastic with a positive attitude.
- Excellent time management skills and the ability to work effectively, knowledgeably, and collaboratively with a wide range of internal teams.
- Graphic and web design experience with Adobe Creative Suite is a plus.
Location:
This is a remote opportunity, open to citizens or permanent residents of the EU. LI#Remote
Join Us
As we scale, we’re looking for new doers, collaborators and innovators to join Descartes in uniting the people and technology that move the world as the Global Leader in Logistics and Supply Chain Technology. We’re entrepreneurial, hardworking, geeky-in-a-good way problem solvers. Guided by our values, we nurture a TEAM focused culture that invests in people and creates opportunities for advancement across a broad spectrum of career paths. We prioritize work-life balance and foster an environment with the space to take ownership, to be heard, and to carve a path for your individual accomplishments to help drive our success. At Descartes, everyone has a voice and the best idea wins, regardless of who makes it. We offer competitive compensation, great benefits, remote and flexible work hours, and the opportunity to join a company on an awesome mission with a great existing team and trajectory.
Descartes also has a deep sense of environmental responsibility. Learn more about how we helped our customers save over 552,000 metric tons of CO2 in 2020 by reducing fuel and paper consumption: https://www.descartes.com/who-we-are/social-responsibility-sustainability/environmental-impact. Join a team that’s committed to working with customers to conserve resources and enhance sustainability.
If you feel you have 70% of the qualifications we are looking for, and Descartes sounds like the team and the mission you want to be part of, apply now. We can't promise it will be a fit, but we do promise to consider your experience.
Through COVID-19, we implemented a virtual hiring process and continue to interview and onboard candidates by video using Microsoft TEAMS. We record interviews and use them strictly for quality assurance, training and general record keeping purposes. Should you have any questions about this process, please connect with our hiring team in advance of scheduled interviews. We value the safety of each member of our community because we know we're all in this together.
We are an Equal Employment employer. We do not discriminate in hiring on the basis of sex, gender identity, sexual orientation, race, color, religious creed, national origin, physical or mental disability, protected status, or any other characteristic protected by federal, provincial, or local law. For more information about our commitment to equal employment opportunity, please review our Code of Business Conduct and Ethics at Descartes.com.
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